CertiPUR-US® Program Names Dan Dobratz Deputy Executive Director

(August 5, 2024 – Rochester Hills, Mich.) The CertiPUR-US® program announces the appointment of Dan Dobratz as deputy executive director. Dobratz, who has spent most of his 50-year career in various technical and managerial roles in the flexible polyurethane foam industry, will initially serve as deputy executive director.  When the organization’s current executive director, Michael Crowell, retires later this year, Dobratz will lead the nonprofit foam certification program as executive director.

Earlier roles included first-line supervision for synthetic detergent manufacturing with Procter & Gamble, pouring line manager for Carpenter Company, and field technical service for flame retardants used in rigid polyurethane foams at ExxonMobil Chemical.

Dobratz says he is pleased to be reunited with Crowell after working together in the industry several years ago. “I’ve known Mike since he was head of automotive sales for Foamex and have tremendous respect for his ability and dedication to the CertiPUR-US® program,” said Dobratz. “I’m very excited for the opportunity to work with foam producers, manufacturers and retailers and to continue the program’s success and remarkable growth.”   

Established in 2008, the CertiPUR-US® program is a certification program for flexible polyurethane foam used in mattresses, sleep-related products and upholstered furniture. More information, including technical criteria for certification, may be found at www.certipur.us.