May Auto Sales Overview
May 2015 Auto Sales: Big-Picture Growth
June 2, 2015

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Auto sales set an all-time May record in May 2015, with the seasonally adjusted sales rate rising to 17.78 million, up from both last month and May of last year. A continued focus on trucks and SUVs were mostly to thank for these strong results, and GM, Chrysler, and Honda all posted year-over-year increases. Meanwhile, Ford, Toyota, and Nissan were all down less than 2 percent over May 2014, a month with one extra selling day compared with May 2015.
And so, to the numbers …

1. General Motors: 293,097, Up 3 Percent
*Chevrolet was +1.4 on strength of Equinox (+29.8 to 29,456) and Silverado (+10.6 to 51,602)
*New models added significant numbers, Colorado/Canyon were 11,782 and Trax was 5,707
*Cadillac was -1.9, CTS hardest hit at -38.3 to 1,792
*Lambda crossovers strong, GMC Acadia +67.1, Buick Enclave +22.7, Chevrolet Traverse +1.7
*Chevrolet was +1.4 on strength of Equinox (+29.8 to 29,456) and Silverado (+10.6 to 51,602)
*New models added significant numbers, Colorado/Canyon were 11,782 and Trax was 5,707
*Cadillac was -1.9, CTS hardest hit at -38.3 to 1,792
*Lambda crossovers strong, GMC Acadia +67.1, Buick Enclave +22.7, Chevrolet Traverse +1.7

2. Ford Motor Company: 250,813, Down 1.3 Percent
*F Series was -9.7 to 61,870, F-150 production issues a factor (37,921)
*Mustang continues to roll, +39.5 to 13,616
*New 2015 Edge was +33.8 to 14,399, but Escape (-8.3) and Explorer (-2.9) were down
*Lincoln was +3.7 to 9,174, MKC and Navigator strong
*F Series was -9.7 to 61,870, F-150 production issues a factor (37,921)
*Mustang continues to roll, +39.5 to 13,616
*New 2015 Edge was +33.8 to 14,399, but Escape (-8.3) and Explorer (-2.9) were down
*Lincoln was +3.7 to 9,174, MKC and Navigator strong

3. Toyota Motor Sales: 242,579, Down 0.3 Percent
*Camry was -8.2 to 43,837, Corolla was +4.3 to 36,768 to take best-selling midsize and compact titles, respectively
*RAV4 was +27.5 to 28,808, Tacoma was +31.1 leading +19.0 surge for Toyota trucks and SUVs
*Scion fell -19.3, new iA and iM not yet on sale
*Lexus NX was 4,014 to make up for RX -12.3 to 8,000 (new RX not yet on sale)
*Camry was -8.2 to 43,837, Corolla was +4.3 to 36,768 to take best-selling midsize and compact titles, respectively
*RAV4 was +27.5 to 28,808, Tacoma was +31.1 leading +19.0 surge for Toyota trucks and SUVs
*Scion fell -19.3, new iA and iM not yet on sale
*Lexus NX was 4,014 to make up for RX -12.3 to 8,000 (new RX not yet on sale)

4. Fiat Chrysler Automobiles: 139,239, down 1 percent.
*Jeep was +13, Wrangler was 22,324 to be second best-selling FCA model behind Ram Pickup
*Early Jeep Renegade sales look promising, as the car racks up 4,214 sales in April for a total of 5,157 since it launched.
*Chrysler 200 was +537 to 20,007, but Dodge Dart was flat at 8,667 (23 units more than May 2014)
*Jeep Renegade was 4,416 in its second month on sale
*Dodge brand was -22 to 45,268, Fiat was -19 to 3,867 before 500X crossover ramps up
*Jeep was +13, Wrangler was 22,324 to be second best-selling FCA model behind Ram Pickup
*Early Jeep Renegade sales look promising, as the car racks up 4,214 sales in April for a total of 5,157 since it launched.
*Chrysler 200 was +537 to 20,007, but Dodge Dart was flat at 8,667 (23 units more than May 2014)
*Jeep Renegade was 4,416 in its second month on sale
*Dodge brand was -22 to 45,268, Fiat was -19 to 3,867 before 500X crossover ramps up

5. American Honda: 154,593, Up 4 Percent
*Accord and Civic down -15.2 and -0.8, respectively, Civic best-seller at 34,472
*CR-V was +2.8 to 32,090, new HR-V added 6,381 sales after only going on sale May 15
*Acura reversed the industry trend, cars were +49.1 and SUVs were just +8.5
*Accord and Civic down -15.2 and -0.8, respectively, Civic best-seller at 34,472
*CR-V was +2.8 to 32,090, new HR-V added 6,381 sales after only going on sale May 15
*Acura reversed the industry trend, cars were +49.1 and SUVs were just +8.5

6. Nissan North America: 134,779, Down 0.8 Percent
*Altima, Sentra, Versa losses mean cars were down -11.3…
*…But strong crossover sales (Rogue +38.3, Murano +58.3) almost made up for it
*Altima, Sentra, Versa losses mean cars were down -11.3…
*…But strong crossover sales (Rogue +38.3, Murano +58.3) almost made up for it

7. Hyundai: 63,610, Down 10.3 Percent
*Elantra was +7.2 to 23,432, but Sonata was -11.7 to 18,018
*Low crossover sales hurt, Tucson and Santa Fe both down
*Elantra was +7.2 to 23,432, but Sonata was -11.7 to 18,018
*Low crossover sales hurt, Tucson and Santa Fe both down

8. Kia Motors America: 62,433, Down 3.8 Percent
*Optima was best-seller, -2.9 to 16,349, Soul was -11 to 13,886
*Sedona minivan was +456 to 4,110
*Optima was best-seller, -2.9 to 16,349, Soul was -11 to 13,886
*Sedona minivan was +456 to 4,110

9. Subaru: 49,561, Up 12.2 Percent
*Forester was best-seller, +7.2 to 15,157
*Legacy grew +63.8 to 5,000
*Forester was best-seller, +7.2 to 15,157
*Legacy grew +63.8 to 5,000

10. BMW Group: 36,836, Up 4.3 Percent
*3/4 Series was best-seller, +17.9 to 12,868
*Crossovers fell -10.2 overall, X3 was -55.0 to 2,575
*3/4 Series was best-seller, +17.9 to 12,868
*Crossovers fell -10.2 overall, X3 was -55.0 to 2,575

11. Volkswagen: 34,758, Up 8 Percent
*Jetta sedan was best-seller, +5.0 to 12,650
*Golf family totals 6,308, including 410 e-Golf and 312 Golf R sales
*Jetta sedan was best-seller, +5.0 to 12,650
*Golf family totals 6,308, including 410 e-Golf and 312 Golf R sales

12. Daimler-Benz: 32,432, up 10.6 percent.
*New C-Class continues to shine, +40.3 to 7,413
*Sprinter vans were +22.3 to 2,769, Smart was +21.5 to 837
*New C-Class continues to shine, +40.3 to 7,413
*Sprinter vans were +22.3 to 2,769, Smart was +21.5 to 837
13. Mazda: 29,606, Down 0.4 Percent
*CX-5 was best-seller, +15.3 to 10,717
*Refreshed Mazda6 was +2.2 to 5,580
*CX-5 was best-seller, +15.3 to 10,717
*Refreshed Mazda6 was +2.2 to 5,580
14. Audi: 18,428, Up 11 Percent
*A3 still strong, +54.5 to 3,493
*Q5 was best-seller, +11.6 to 4,280
*A3 still strong, +54.5 to 3,493
*Q5 was best-seller, +11.6 to 4,280
15. Mitsubishi: 9,575, Up 31.7 Percent
*Mirage doubled, +98.2 to 3,369, almost beat Outlander Sport’s 3,384 sales
*Mirage doubled, +98.2 to 3,369, almost beat Outlander Sport’s 3,384 sales
16. Jaguar Land Rover North America: 6,586, Up 13 Percent
*Land Rover was +19 to 5,382
*Jaguar was -8 to 1,204
*Land Rover was +19 to 5,382
*Jaguar was -8 to 1,204
17. Volvo: 5,023, Up 0.2 Percent
*XC60 was best-seller, +10 to 1,707, new XC90 recorded 741 sales
*XC60 was best-seller, +10 to 1,707, new XC90 recorded 741 sales
18. Porsche: 4,268, Down 7.4 Percent
Compact cars, May sales:
1.) Toyota Corolla 36,768
2.) Honda Civic 34,472
3.) Ford Focus 23,934
4.) Chevrolet Cruze 23,752
5.) Hyundai Elantra 23,432
Compact CUVs, May sales:
1.) Honda CR-V 32,090
2.) Chevrolet Equinox 29,456
3.) Ford Escape 29,248
4.) Toyota RAV4 28,808
5.) Nissan Rogue 25,901
1.) Honda CR-V 32,090
2.) Chevrolet Equinox 29,456
3.) Ford Escape 29,248
4.) Toyota RAV4 28,808
5.) Nissan Rogue 25,901
Midsize cars, May sales:
1.) Toyota Camry 43,837
2.) Nissan Altima 33,630
3.) Honda Accord 32,373
4.) Ford Fusion 31,325
5.) Chevrolet Malibu 21,461
1.) Toyota Camry 43,837
2.) Nissan Altima 33,630
3.) Honda Accord 32,373
4.) Ford Fusion 31,325
5.) Chevrolet Malibu 21,461